O sangue da terra addresses the legal battle fought by the Sateré Mawé indigenous people against the French oil company Elf Aquitaine in Brazil’s Amazonas, in 1982 and 1983. The piece highlights the shutting down and the overpowering of indigenous peoples, and raises a primordial question: the importance of video to their struggles. The author was shooting another documentary when the Sateré Mawé approached him with a request to document their battle against the foreign giant. The natives understood that in a world mediated by images and television, the most effective struggle is that of the media, that which employs the white man’s weapon.
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